About Fresh Train
Fresh Train is a healthcare and medical marketing consultancy based in Ireland, led by Paul O’Reilly. We help medical device companies, clinics, health services and healthcare suppliers be understood, found and chosen.

The person you’ll speak to when you book a call.
Founder
Paul O’Reilly
Paul has 25 years’ experience marketing healthcare and personal care brands, in multinationals and start-ups. Today he helps healthcare and medical brands with strategy, explainer content and practical AI.
Healthcare and medical experience across
Digital health
Medical nutrition
Nutritional supplements
Probiotics
Kidney care
Acute therapies
Home therapies
Wound care
Pressure care
ADM grafts
Eye health
Dry eye disease
Aesthetics devices
Medical aids and appliances
Patient discharge management
Hygiene management
Clinic development
Product launches, digital communications and international growth
Trains marketing teams to use Claude well
Coaches marketers early in their career
Connect on LinkedIn
How we work
What you can expect
Careful, plain-spoken work, built for healthcare.
A clear quote before any work starts
Everything checked against your source material and signed off by your experts
AI for speed, people for the final call
Plain language, no jargon
Based in Ireland, working in person or remotely
In clients’ words
“Paul is someone I trust as a thought partner. Honest opinions, no fluff.”
Marketing Director
Book a call
Book a 30-minute call and we’ll show you where to start.
Book a call