About Fresh Train

25 years in
healthcare marketing.

25 years in
healthcare marketing.

Fresh Train is a healthcare and medical marketing consultancy based in Ireland, led by Paul O’Reilly. We help medical device companies, clinics, health services and healthcare suppliers be understood, found and chosen.

Paul O’Reilly, founder of Fresh Train

Meet Paul

Meet Paul

The person you’ll speak to when you book a call.

Founder

Paul O’Reilly

Paul has 25 years’ experience marketing healthcare and personal care brands, in multinationals and start-ups. Today he helps healthcare and medical brands with strategy, explainer content and practical AI.

Healthcare and medical experience across

Digital health

Medical nutrition

Nutritional supplements

Probiotics

Kidney care

Acute therapies

Home therapies

Wound care

Pressure care

ADM grafts

Eye health

Dry eye disease

Aesthetics devices

Medical aids and appliances

Patient discharge management

Hygiene management

Clinic development

Product launches, digital communications and international growth

Trains marketing teams to use Claude well

Coaches marketers early in their career

Connect on LinkedIn

How we work

What you can expect

Careful, plain-spoken work, built for healthcare.

A clear quote before any work starts

Everything checked against your source material and signed off by your experts

AI for speed, people for the final call

Plain language, no jargon

Based in Ireland, working in person or remotely

In clients’ words

“Paul is someone I trust as a thought partner. Honest opinions, no fluff.”

Marketing Director

Book a call

Let’s talk about your brand.

Let’s talk about your brand.

Book a 30-minute call and we’ll show you where to start.

Book a call